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Product

Marketing Mix: Product

Updated on July 8, 2023 by Ahmad Nasrudin

Marketing Mix Product

The marketing mix contains elements required to successfully market any product. Therefore, marketing efforts and strategies should focus on these

Topic: Marketing Management, Marketing Mix, Product Category: Marketing

Value-Added Product: Definition and Brief Explanation

Updated on August 11, 2023 by Ahmad Nasrudin

Value Added Product Definition and Brief Explanation

What's it: A value-added product is any product we can sell at a price higher than it cost to produce it. It can have a broad meaning, like what

Topic: Product, Value Added Category: Business and Strategy, Marketing

Product Marketing Strategy To Achieve Competitive Advantage

Updated on April 15, 2022 by Ahmad Nasrudin

Product Marketing Strategy To Achieve Competitive Advantage

Some companies develop a product marketing strategy by differentiating their offerings. While others focus on cost and offer standard products. Both

Topic: Competitive Advantage, Marketing Strategy, Product Category: Marketing

2 Types of Products: Goods and Services. What’s the difference?

Updated on April 14, 2022 by Ahmad Nasrudin

2 Types of Products Goods and Services. Whats the difference

The two types of products are goods and services. We may use the two interchangeably. But, in business, marketers differentiate between the

Topic: Product Category: Marketing

Durable Goods: Meaning, Characteristics, Examples, And Importance

Updated on April 17, 2022 by Ahmad Nasrudin

Durable Goods Meaning Characteristics Examples And Importance

What's it: Durable goods are a category of tangible products with long economic life, usually more than three years. You can use or consume them

Topic: Durable Goods, Marketing, Product Category: Business and Strategy

Semi-finished Goods: Meaning, Examples, Calculation in GDP

Updated on April 17, 2022 by Ahmad Nasrudin

Semi finished Goods Meaning Examples Calculation in GDP

What's it: Semi-finished goods are processed raw materials not for final consumption but as input for other goods' production. We also call them

Topic: Product, Semi-finished Goods Category: Marketing

Consumer Service: Meaning, Examples, Differences with Consumer Goods

Updated on April 17, 2022 by Ahmad Nasrudin

Consumer Service Meaning Examples Differences with Consumer Goods

What's it: Consumer service is an intangible product offered to households, not to businesses. Service delivery involves service providers,

Topic: Consumer Service, Product Category: Marketing

Consumer Goods: Definition, Types and Examples

Updated on April 21, 2022 by Ahmad Nasrudin

Consumer Goods Definition Types and Examples

What’s it: Consumer goods are goods for end-use by consumers without further commercial process. They range from durable products such as

Topic: Consumer Goods, Product Category: Marketing

Capital Goods: Meaning, Examples, Importance

Updated on August 6, 2020 by Ahmad Nasrudin

Capital Goods Meaning Examples Importance

What's it: Capital goods refer to man-made goods useful for producing goods or providing services. Machinery, buildings, equipment, and

Topic: Capital Goods, Product Category: Marketing

Services: Definition, Examples, Characteristics, How to Measure

Updated on April 17, 2022 by Ahmad Nasrudin

Services Definition Examples Characteristics How to Measure

What's it: A service is an intangible product representing any action or activity to provide a solution to another party without involving the

Topic: Product Category: Business and Strategy

Goods: Definition, Importance, Types

Updated on April 17, 2022 by Ahmad Nasrudin

Goods Definition Importance Types

What's it: Goods refer to tangible products to satisfy our needs and wants. We can physically see it, touch it, and store it for future use.

Topic: Goods, Product Category: Marketing

Product: Types, Why It Matters, and How To Attract Consumers

Updated on September 16, 2022 by Ahmad Nasrudin

Product: Types, Why It Matters, and How To Attract Consumers

What's it: A product is anything we use to satisfy a need or want. Marketing experts divide it into two: goods and services. Goods represent

Topic: Product Category: Business and Strategy, Marketing

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